We’ve had around 600 leads in the past six months through Amazon SEO Consultant, it’s a number I’m super proud of and it also allows us to get a lot of data from what Amazon sellers are struggling with.

One of the single most common questions I get asked is “do discounted product giveaways still work on Amazon?” – Well in this post I’ll be breaking down the “No” answer I gave when I was invited onto the Amazon summit event, as well as the “kind of, they actually still do.” Elements that we have been testing over the past few months. So let’s get to it.

[Read more…]

Amazon has grown to an incredible size and is unlikely to stop any time soon.  This means there is going to be more competition than ever before, all with the same goal: to be number one in the rankings.

We have all the tools you are going to need to help your business optimise your product listings and make a killing on Amazon.

These businesses are going to need a complete Amazon product ranking guide to get to the top.  This is that guide.

Let’s jump straight in.

[Read more…]

Amazon marketing comes down to three core elements:

• The Product: The product side of marketing deals with conveying the superiority of the product.
• Paid Marketing Strategies: Paid strategies like headline search, video ads, sponsored products and other display ads make for an essential part of time-bound Amazon marketing campaigns.
• Organic Marketing Strategies: These include optimising on and off page factors to improve sales in a completely organic way.

In this Amazon marketing guide, we will focus on the third point – the organic marketing strategies for Amazon products. A big motive behind this post is to let our readers in on how these strategies routinely generate ROIs in excess of 1,000% for our clients.

Organic marketing strategies are and will always be relevant. In that sense, being able to rank your products for your target keywords should be your Number 1 Amazon Marketing Strategy.The reason is the longevity of the results. Once ranked (and assuming you have a good product at a competitive price point), you will continue to make full priced sales on an ongoing basis with no additional advertising costs.

The difference between your product being on the top of page 1 and generating real, organic, full priced sales vs being on subsequent pages and having to pay for exposure is exponential.

It all may appear chaotic and confusing, but there’s always a method to the madness that is Amazon marketing. In this Amazon marketing strategy, we’re going to be outlining the exact strategies and steps we take to achieve consistently high rankings for our clients. We will also discuss a case study to understand one of the three core elements to having a successful Amazon brand. In case you have any questions for us, do feel free to drop us a line here.

[Read more…]

We have painstakingly reviewed the best Amazon FBA seller software tools on the market and ranked the results in an extensive list!

We – at Amazon SEO Consultant – have helped over 200 Amazon sellers and brands improve their sales week after week. In that time, we have come into contact, been approached by and reviewed dozens of Amazon tools and software that claim to help you sell more. In this post we outline the ones we like, ones we hate and ones we cannot live without. If you have any questions about ranking higher on Amazon, Amazon SEO or anything you’d like to know, feel free to check our process out and read exactly how we rank thousands of competitive products on Amazon. You can also get in touch with us to know how these services can help you unlock the unlimited potential of Amazon as a marketplace.

Who is this for?

This guide is for every current and future Amazon seller and brand. Even if you aren’t initiated in the world of technical analysis and optimisation for Amazon listings, you will still find here pretty much all the information you will need to pick, choose, buy and use the best Amazon tools available out there.

I get dozens of emails everyday from Amazon sellers who don’t really know where to get started. Worse yet, many use wrong, inefficient and misleading software. A part of this blame should shift to software sellers that charge you premium money and just flatter to deceive.

At any rate, it sucks to be stuck in a place where you end up with an expensive software or tool that doesn’t do much. If you have ever found yourself in that place (or want to avoid being there altogether), you need to bookmark this guide to Amazon seller tools right now!

Why have we done this?

Well, everyone is desperate for the next ‘hack’ or ‘trick’ that is going to send the productivity and effectiveness through the roof – but things aren’t always so easy. There are no shortcuts or tricks when it comes to having the right Amazon FBA tools. In fact, having the best FBA tools and software in your arsenal can be the difference between a 6 figure and a 7 figure business.

Despite being aware of this, many Amazon sellers ignore the power of the best FBA tools only because it takes a while for the results to start coming in. But that’s okay – with this guide, you have one less thing to worry about. We have spent quite a few sleepless nights analysing, comparing, reviewing and compiling hundreds of Amazon FBA tools and software, and the very gist of all that hassle is right here.

We have gone ahead and done this so you don’t have to! 

[Read more…]