Full price > discounts
Discounted sales and giveaways have been progressively devalued by Amazon. Full-priced transactions are weighted higher and are future-proof against algorithm shifts.
Our proprietary Amazon ranking methodology. Real Prime accounts, real searches, real full-price purchases — engineered into the keywords your product needs to own. Built in 2018 after 600+ parallel back-tests, refined every year since, and the engine behind 2,000+ ranked ASINs worldwide.
Amazon's marketplace runs on a self-reinforcing cycle that favours established products. Page-one listings get more sales, signalling to A9 that they deserve to stay there. Everyone else fights for scraps with PPC budgets that don't move the needle on organic rank.
A9 ranks listings on sales velocity per keyword. Until your product converts for a search term, it doesn't deserve a position for it.
Without page-one visibility, organic traffic doesn't reach you. The buyers searching never see the listing — so no sales happen.
PPC at scale rarely turns a profit. Controlled tests showed zero correlation between ad spend and organic rank. Discount giveaways no longer move A9 either.
KWFS engineers the exact ranking signal A9 rewards most: keyword-specific sales velocity from genuine buyers. No discounts. No giveaways. No grey-area tactics. Just what the algorithm was designed to reward, executed at the volume needed to move the needle.
We map every keyword your product currently ranks for, every keyword it should rank for, and the competition level of each. From that we recommend 3–5 strategic targets per campaign, prioritising longer-tail, lower-competition terms first — that's where the highest ROI sits.
Campaign volume is set by the competition level of the keyword. Medium-competition terms typically need 30–50 KWFS over a focused window. Highly competitive keywords need more. We focus 1–2 keywords per campaign for maximum ranking power, never spreading the signal thin.
Genuine Amazon Prime users search the target keyword, find your listing, and complete the purchase at regular full price through normal Amazon checkout. The product cost is returned through the sale itself — these are real transactions, not promotions or discounts.
First sales typically begin within 48 hours. Measurable ranking improvements compound through the campaign window. Products with good reviews and competitive pricing hold the new rank organically by converting real traffic — then profits get reinvested into the next keyword.
Amazon's algorithm exists to maximise revenue per transaction by surfacing the products customers are most likely to buy for a given search. Full-priced sales from real customers aren't a workaround — they are the canonical input the algorithm was designed to reward.
Discounted sales and giveaways have been progressively devalued by Amazon. Full-priced transactions are weighted higher and are future-proof against algorithm shifts.
What traditionally took months of PPC spend to influence — and often didn't — happens in a focused campaign window. PPC rarely shifts organic rank; KWFS does, consistently.
Real Prime accounts. Real searches. Normal Amazon checkout. Full price paid. No black-hat tactics, no review schemes, nothing that puts the account at risk.
Once a product earns a position, A9 will keep it there as long as the listing keeps converting organic traffic. Rank becomes an asset, not a recurring rental.
Cross-category, cross-marketplace, across launches and re-rankings. Below are four representative outcomes from the engagement archive — the pattern recurs.
Built from launch to a $55k/month run-rate within six months. Rankings driven through KWFS, with reinvestment cascading across the keyword set.
Cold-launch product moved from no organic visibility to 22 daily organic sales through a focused KWFS campaign on the core buying keywords.
A 340% increase in average total order items over three months — driven by ranking the listing for the high-intent variant keywords competitors had ignored.
10,000-monthly-search keyword. Moved from page eight to top five in a focused campaign window. 3.5× sales increase, all organic, zero ad spend post-campaign.
KWFS isn't a one-shot tactic. It's a flywheel. Each ranked keyword generates organic profit, which funds the next ranking campaign. Over a year, that compounds into a defensible position across the entire buying-intent keyword set for your category.
Lower competition, faster to move, immediately profitable.
The new rank generates organic sales without ad spend. That margin funds the next campaign.
Step into progressively more competitive terms. Each one stacks on the last.
Permanent organic positions across the buying-intent keyword set. No ongoing ad rental required.
Exactly which keywords we'd target, the campaign volume, and what the realistic outcome looks like for your category. No commitment to find out.
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